Dhanraj Jain Jewellers

A legacy brand. A city-wide shopping experience. A grand celebration of trust and craftsmanship.

Case Details

Client: Dhanraj Jain Jewellers

Start Day: 15/01/2026

Tags: Fashion,Jewellers

Project Duration: 4 Month

Client Website: https://dhanrajjainjewellers.com/

Let’s Work Together for Development

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Address Business
2nd Floor, Maruti Business Park,
Fun Republic Lane, Off Veera Desai Road, Andheri West, Mumbai – 400053, Maharashtra, India
Contact With Us
Call us: +91 843 3835 983
mail@oriondigital.in
Working Time
Mon - Sat: 9.45am - 6.00pm
Sunday: Closed

The Story

Dhanraj Jain Jewelers was established 60 years ago with a customer-centric vision of providing its customers with the best value in terms of product & pricing that can be cherished for generations to come.
Ours is a brand strongly built upon the pillars of TRUST, QUALITY, PURITY & RATE TRANSPARENCY at its core. Our strong commitment towards our values has earned us a reputation for being the most trustworthy and honest jewellers in Hyderabad.
We work with a vision to offer the purest jewellery at the most competitive prices & the best resale value to our customers. Our entire range of products has a perfect balance of practical & affordable designs that are in tune with evolving aesthetic sensibilities of our customers. World-class craftsmanship & meticulous attention to detail are hallmarks of each of our creations. We house over 8000 unique designs to offer our customers a vast variety of products to choose from for all their occasions.

What Did Orion Do

Orion Digital executed a high-impact campaign combining influencer marketing, PR, and on-ground event management to drive engagement and footfall. They transformed a simple promotion into a city-wide brand experience with strong visibility and participation
Influencer marketing with lifestyle & bridal creators
On-ground event execution with weekly lucky draws
Grand bumper draw event planning and execution
PR coverage through newspapers, YouTube & digital media
Creative design (LED screens, flex, branding assets)
In-store engagement and customer participation strategy

One significant aspect of the transformation involved the consolidation of the IT organizations of both companies. Prior to the merger, these IT departments had underperformed and lacked prior experience.

Data Analysis Chart

The Results

Our involvement in supporting the Company merger extended over a comprehensive three-year period, encompassing activities ranging from pre-merger due diligence to post-closing strategy.

>95% success rate of bot case completion
Over 30,000 hrs delivered back to the business
100% SOX compliance in Settlement process automation

Customer Reviews of the Case

Giles and his team at Herrington Business Consulting have been absolutely great to work with and they definitely have gone above and beyond for us by streamlining all of our accounts so that we can focus on what we do love to do and continue to grow our business. Morbi venenatis ut sapien eu lobortis.

Narelle Pamuk - Talk

Director, Radical Orange Pty Ltd.